If you're new here, you may want to subscribe to my RSS feed. Thanks for visiting!

This could be a gigantic waste of time, or it could be a piece of information to help us understand how internet marketing works.

I happened across a program the other day on the subject, “Six Degrees Of Separation”.  Fascinating stuff and one of the studies that gave credence to the subject was done in regards to the internet, the “World Wide Web.”

The idea that we are only 6 steps apart from anone else in the world, itself is a definition of a network.  WaaaLaa, there isn’t a bigger network then the World Wide Web.

The concept of six degrees, or at least when someone noticed this phenomenon and tried to map it, soon provided a picture or diagram of a network.  People connected to other people with a common interest and a method of linking those people to each other.

Apparently the thing that makes six degrees work is finding that first link.  The first link (a person with a common interest that you connect with) will most likely have knowledge of multiple links that might share a common interest.  Then those multiple links will also have multiple links and so on and so on.  So a piece of information, or it could be an actual object, passed to that first link will only have to link approximately 5 more times until it finds it’s intended target.

Study after study has verified this to be true more times then not.

The WWW provided the researchers with a gigantic network on which to perform their studies and experiments.

I started reading the huge volume of material available on this subject and soon got kind of  lost.  The subject branches off to all kinds of related subjects many of which are philosophical in nature and too deep for me.

I am sharing these thoughts primarily because I just had to write something about it so I could let it rest for awhile.  It hurts your brain to think to long about it.

Then I decided to map my experience thus far and what’s to come in the future in regards to my on line marketing adventures.

1) There is ME and my desire to develop an on line business, to provide useful products to anyone searching for same.

2) Then there is ALEX, my first link.  Actually I’ve had a number of other first links but none that actually linked anywhere else, so I guess they don’t qualify as a first link.   ALEX on the other hand (fitted with a plethora of links of common purpose) has provided a hub where the flow of information is drawing me closer to the next significant step in the process of connecting to that first person to join my list, the first person to accept a free offering, the first person to purchase a product.

3) Let’s see now, have I described 6?  Me, Alex, the hub, first list person,  first person to accept free offering, first person to purchase.   Taaa Daaa  SIX !!!!

4) The HUB by the way consists of the whole training package and the forums.  One of the things described in the articles about “Six Degrees Of Separation” was:  ”many times there will be a “hub” where lots of common information or items came into and were re-routed to destinations of common interest.”  Examples of hubs:  Alex’s training course, a post office, a airline hub etc. etc.

Boring maybe but I think it is fascinating.  I don’t know if you can actually apply the six degree principle in how you market.  I am, however, going to be interested to see how many times it takes 6 links to get from me to a customer or client or partner or some end result or target.